What do we really want from a company? (Volume 1)
It depends on what side of the fence you are on. Are we talking about employment or goods and services?Let's think of this is...
Do you know if your customer service sucks?
I had an experience with Sirius satellite radio and their subpar customer service. The issue was with a home radio not detecting an antenna....
How not to do a how to video
My son needed a science fair project. So we searched the web. We didn't actually know what we were searching for, we were just...
Children say the simplest things and we should, too
Marketing people can learn a lot from their kids--or other people's kids. Kids tend to put things in the simplest of terms and rarely...
Apple iPad: Why is Apple the only company to dazzle us?
There is something that can be learned from Apple by every company. The Apple iPad conference was a spectacle. People sitting around offices watching...
Shaking hands with the people
Free is great. Free concerts are better. Recently our city had a free concert in the park with a well known band from the...
DoubleUs Marketing — Really?
I love when companies make big claims but don't even do the things they claim they can on their own sites or with their...
Why SEO is the most overrated part of internet marketing
Everyone is going on and on about SEO. Sure, search engine marketing is important but its far too overrated. SEO can drive traffic however...
Selling ice to Eskimos
I was watching this interesting documentary on bottled water and couldn't help but think that the bottle water company did the unthinkable: they sold...
The best kind of marketing–free.
My wife's friend offered a free photo shoot for any friend who could help her rename her company. My argument was using her name...
