What a bad website says about your business
If your website is old, poorly designed or its obvious the site was an afterthought then what do you think your customers will think...
Tip: Google Adwords Spreadsheet for Phrase and Exact Match
Anyone who has downloaded large amounts of keywords knows what a pain it is to take their broad match keywords and put them into...
Rated the best… huh?
How many times have you read or heard something was rated the best? While on vacation in Kauai our hotel's island guide said the...
Best Practices for Google UTM campaign tracking code
So you want to run ads on Facebook, emails or banner ads and track how they convert and what your ROI is for these...
Why LandRollers rollerblades missed the boat with Cesar Millan
I've been a fan of Dog Whisper and Cesar Millan for years. I credit him for my having a fairly obedient German Shepherd. Realizing...
You’ve really made it baby?
When do you know your product or service has really made it? When people write books about it. Especially if they write a manual....
The Walmart Zhu Zhu Pets phenomenon
Every year parents go insane over some product for their kids. The last few years it has been video game systems, but this year...
Some companies get it–some don’t
Here are three companies and I'm wondering if you can guess which two understand their customers and how to reward their patronage:1. Borders2. Barnes...
What every business could learn from Netflix
Why does Netflix have a cult following? Well if you read an email I received from them you'd understand."Dear Charlie,As you may know, we...
One team’s trash is another’s treasure
I still can't understand why one team would castaway their coach or assistant coach and other teams end up competing for their services. Especially...
