Why the rich keep getting richer
Are rich people smarter? Not really. Often they are just richer. Money leads to more money, usually. So why is it that rich companies...
Reflecting is sometimes more important
When you drive a car the most important thing to be able to see is what is coming at you. The windshield is the...
Who’s to blame for the newspaper business?
That's easy to answer. Newspapers are to blame. Elitism is to blame. Arrogance is to blame. I could go on but I won't. This...
Freebies can be huge revenue sources
After looking around for books on analytics, I stumbled upon a book entitled "Behavioral Analytics for Dummies." It's an e-book by a company named...
Why Comcast Sucks Part 2 – And Why DirecTV Is Far Better
Everyone signs up for those great introductory offers and becomes a loyal customer to a company for a year. Then a year later guess...
When a company pays its customers back
Amazon Web Services announced today they were reducing prices because they have become so successful. Doesn't a company usually raise prices when a product...
Sell a cure, not a bandaid
I've had problems with my wrists for years. It's not carpal tunnel, its an old kickboxing injury. If you don't hit the heavy bag...
How To Extreme Coupon
Have you seen the TV show “Extreme Couponing” and wondered how they do it? Well, I’m going to do my best to help!...
Coupons and when they really inspire customers to be marketers
I took my daughter in wholesale jerseys to get her haircut. And while she was fun in the process, I...
