Old fashion advertising can still work
Sure, Seth Godin owns the market on viral marketing. He believes that targeting the masses is a waste. I don't disagree that targeting marketing...
What Mike Tyson, Michael Jackson, Michael Vick and Michael Jordan didn’t understand
Four Michaels that made fortunes. Four Michaels that are completely ignorant about fans and marketing.
Mike Tyson never realized that he had the world in...
Freebies can be huge revenue sources
After looking around for books on analytics, I stumbled upon a book entitled "Behavioral Analytics for Dummies." It's an e-book by a company named...
You Can’t Find What You Don’t Know You Need
This really sounds like an obvious--and dumb statement. But a lot of companies I come across who are looking to make stake their claim...
Best WordPress contact form plugin
I have used a lot of Wordpress contact forms--some good, some bad and some that just didn't work. But the all-star is Gravity Forms....
How to get ads on YouTube
Recently Youtube moved their advertising program into Google Adwords. So, if you want to run Youtube ads you need to have an adwords account....
Best and worst time to be in marketing
The internet can make or break a company. Ever stay up late and watch an infomercial? It used to be a lot different fifteen...
Common sense escapes the simpliest business opportunites
My wife was gone for a week which meant we weren't going to drive into the city together. It was the perfect time to...
I read the news today oh boy…
Why are newspapers going out of business? Because they always seem to be years behind everyone else.If I ran one of the major newspaper...
How not to remember customers
Today I received an email from Sony about buying a new Vaio computer. I bought one about 10 - 12 years ago when I...