10 SEO Tips you can learn from Google’s SEO Report Card

blog 7 March 2010 | 0 Comments

Do you know where to start with your SEO report card for your website? Is it description meta tags? Heading tags? Well, interestingly enough Google was asking the same questions and did their own report card.
From the Official Google Webmaster Central Blog:
Google’s SEO Report Card is an effort to provide Google’s product teams with ideas [...]

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10 Best Ways to Optimize Wordpress

blog 6 March 2010 | 0 Comments

Wordpress is a great tool, but its also a massive resource hog. I’ve used it for a while and decided that I’d put together my list of what I’ve done to speed it up and decrease resources, particularly RAM and CPU usage.
Check out the speed of your site first. This will give you a [...]

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New Media books suck

blog 2 March 2010 | 0 Comments

I hate reading all the new media books that get released. Books about AdWords, SEO, Analytics, online marketing, social media and the list goes on. Why? Because 200 of the 250 pages are garbage. I’d rather have 50 pages of how-to and be able to get right to work than reading and reading and getting [...]

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Is subcontracting the new economic model?

blog 23 February 2010 | 0 Comments

Everyone knows the web has created a world of endless niches, but that seems to have started to spill over to business. Everywhere I look someone is a consultant. And not just calling themselves consultants, they are busy beyond belief. It used to be you called yourself a consultant when you couldn’t get a full [...]

The Anti-Agency

blog 19 February 2010 | 0 Comments

Are agencies antiquated? I think they are. They want to grow and when they do they can’t do what it took to get where they are now. They must continue to get larger clients and shun the smaller ones because their overhead constantly climbs. Growth equates costs and costs equates higher fees.
I propose the [...]

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SEO isn’t the only means to being found

blog 13 February 2010 | 0 Comments

People tend to do the easiest thing in order to try and get found by Google. And just because Google finds you doesn’t mean it matters. That’s like saying you walk down the road and a beautiful woman sees you doesn’t mean she is giving you her number and giving you a chance to date [...]

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Service? Who gives a crap about service?

blog 7 February 2010 | 0 Comments

Today at the gym I saw a trainer texting while his client was killing themselves on the leg press. If I looked up and my personal trainer was texting during my time I’d fire them. He couldn’t wait until after to return a text? It was embarrassing.
The bad part is that the person was [...]

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Cable television and the big missed opportunity

blog 5 February 2010 | 0 Comments

What year is it again? If you time warped from the year 2000 to your couch could you tell anything changed with cable? Not much has changed chwith the cable industry. They charge more, but they still don’t offer much in the way of progress.
How in the digital age can our remote controls still [...]

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You Can’t Find What You Don’t Know You Need

blog 1 February 2010 | 0 Comments

This really sounds like an obvious–and dumb statement. But a lot of companies I come across who are looking to make stake their claim online think that if you build it, they will come. Well they won’t. Not because they think your product sucks, its because they don’t even know your product exists. The web [...]

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Cloning the good and moving beyond the bad

blog 31 January 2010 | 0 Comments

Fast Company had a really good article about finding bright spots and cloning them. Nearly every company has some aspect that is good–perhaps far better than others.
It made me think immediately about agencies that I know and work with. There are agencies that do great things. But some might be lagging in certain areas. [...]