DoubleUs Marketing — Really?
I love when companies make big claims but don’t even do the things they claim they can on their own…
Why I love WolframAlpha
I know I’ve confessed my love for Google, but it has its limits. Like the phase of the moon today….
Missing the mark
I just saw a commercial by a local electronics company touting HD televisions. The problem: the commercial wasn’t in HD. So…
Random haunted house idea
What makes haunted houses less scary? The anticipation. You know something creepy is around every corner. That takes the level…
Only preach when action matches
There are a lot of companies that preach greatness but retain average, at best, employees. They allow them to wallow…
Why the rich keep getting richer
Are rich people smarter? Not really. Often they are just richer. Money leads to more money, usually. So why is…
Why can’t everything just be easier?
I was at Home Depot today and had to check myself out. I paid with a credit card and had…
Sometimes a free service gets you more in the end
I remember when I moved to Connecticut years ago I needed to get my glasses adjusted and to find an…
What Mike Tyson, Michael Jackson, Michael Vick and Michael Jordan didn’t understand
Four Michaels that made fortunes. Four Michaels that are completely ignorant about fans and marketing. Mike Tyson never realized that…
Old fashion advertising can still work
Sure, Seth Godin owns the market on viral marketing. He believes that targeting the masses is a waste. I don’t…