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	<title>Crained &#187; music</title>
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	<link>http://www.crained.com</link>
	<description>Marketing, Football and other musings</description>
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		<title>The new music industry</title>
		<link>http://www.crained.com/277/the-new-music-industry/</link>
		<comments>http://www.crained.com/277/the-new-music-industry/#comments</comments>
		<pubDate>Sat, 01 Aug 2009 15:18:23 +0000</pubDate>
		<dc:creator>Charlie</dc:creator>
				<category><![CDATA[blog]]></category>
		<category><![CDATA[itunes]]></category>
		<category><![CDATA[music]]></category>

		<guid isPermaLink="false">http://crained.com/?p=277</guid>
		<description><![CDATA[The music industry is doomed. Like the newspaper industry, car companies, housing, etc. Except none are really doomed, they just need a reboot. The old ways of doing things is doomed. So what about music? I still buy albums on iTunes but I also buy single songs. The problem with the music industry is that [...]]]></description>
			<content:encoded><![CDATA[<p>The music industry is doomed. Like the newspaper industry, car companies, housing, etc. Except none are really doomed, they just need a reboot. The old ways of doing things is doomed.</p>
<p>So what about music? I still buy albums on iTunes but I also buy single songs. The problem with the music industry is that when you like a musician you usually get a new album once every two or three years. In a world that is moving so fast that is a mistake.</p>
<p>If I was an artist I&#8217;d abandon albums. I&#8217;d release two songs every three months. If an artist wrote twelve songs ever year and a half they&#8217;d have enough songs to constantly stay in listeners ear. It would probably also keep these bands creative.</p>
<p>So, rather than going on tour for two years and then trying to remember how to make an album they could do micro tours. An artist could tour for a month and then working on songs. Someone who is really prolific could release a song every month or two.</p>
<p>I&#8217;m not saying this is a perfect formula. My point is that artists and record labels need to rethink their industry. The best feature of this approach is that you don&#8217;t panic when a fan doesn&#8217;t buy all twelve songs from an album because they buy one or two at a time and they know they are good. If they aren&#8217;t then there is no one else to blame. Not to mention the extra money from ringtones. I&#8217;d also make sure all my songs got into video games like Rock Band and Guitar Hero. Not months later, the same day as they are released.</p>
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