Cloning the good and moving beyond the bad

Fast Company had a really good article about finding bright spots and cloning them. Nearly every company has some aspect that is good–perhaps far better than others. It made me think immediately about agencies that I know and work with. There are agencies that do great things. But some might be lagging in certain areas. [...]

The New Time of Caring

I’ve come across a new–new to me anyway–phenomenon–the new time of caring. Weird title I know. And surely the phenomenon isn’t new–but it just started to happen to me over and over again and finally it started to become an interesting reality. So what is the new time of caring? It’s when you tell someone [...]

Apple iPad: Why is Apple the only company to dazzle us?

There is something that can be learned from Apple by every company. The Apple iPad conference was a spectacle. People sitting around offices watching live blogs as if it were a sporting event. Can you name any other product that has created such a buzz since.. well the iPhone? Every year the car industry has [...]

Man Vs. Wild gear – or – how to marketing the real deal

Marketing is often about making you believe you need something that you don’t. When I watch “Man Vs. Wild” all I can think about is how I need something great instead of getting something that sucks because its advertised as great. Case in point: My wife and I went to Kauai and on this massive [...]

Selling ice to Eskimos

I was watching this interesting documentary on bottled water and couldn’t help but think that the bottle water company did the unthinkable: they sold ice to Eskimos. Just think about it for a moment. We buy water, something that is available to everyone. Why do we buy? For convenience? Because we don’t have cups laying [...]

The Simon Cowell Lesson

Simon Cowell is proof positive that being the best in the world at one thing is amazingly valuable. Fox offered him over $100 million to stay with American Idol, but Cowell is smart enough to know that he is American Idol. And that he will make more money with his own show, The X Factor. [...]

Windows 7: Is Flash crashing your browser?

After a lot of searching and researching I figured out why Flash was crashing in every browser on my new Dell Studio 17. IDT drivers. What is that? Well they are theĀ  more advanced sound drivers. The problem with most of the solutions found online is that they require you to delete your soundcard drivers. [...]

One team’s trash is another’s treasure

I still can’t understand why one team would castaway their coach or assistant coach and other teams end up competing for their services. Especially for the exact same job they apparently failed at. But the question is really: Did the person fail or did the organization fail? It would be interesting to see a study [...]

The web needs a real revolution

Everywhere there are social media gurus. SEO gurus. There are all sorts of web gurus who tout their skills but don’t seem to say anything new. Their only practice seems to be telling everyone how much they say they know without ever doing anything to prove their skills. So why aren’t we hearing anything new [...]

Add Google Adsense to your WordPress Post

After having nothing but problems with WordPress Plugins that run Google Adsense I decided to just do it myself. Its not hard. Go to your single.php either via FTP or in your editor and find this line of code: <?php the_content(‘ ‘); ?> Right before that code put this: <div id=”google-ad”> <script type=”text/javascript”><!– google_ad_client = [...]

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