I love when companies make big claims but don’t even do the things they claim they can on their own sites or with their own products. How about DoubleUs Marketing? I chose them simply because a search for Marketing keywords showed that “DoubleUs Marketing” gets about 2,250 searches a day. Good numbers actually. But there [...]
I know I’ve confessed my love for Google, but it has its limits. Like the phase of the moon today. Or how many feet in a yard. It doesn’t try to find a website to answer the question, or a million websites, WolframAlpha answers the question. I came home today and my son was struggling [...]
I just saw a commercial by a local electronics company touting HD televisions. The problem: the commercial wasn’t in HD. So much for the great innovation of HD.
What makes haunted houses less scary? The anticipation. You know something creepy is around every corner. That takes the level of fear down a few notches. Same as with a horror movie. So, what if a haunted house slipped a few cast members in line dressed as regular people. They’d talk to you and act [...]
There are a lot of companies that preach greatness but retain average, at best, employees. They allow them to wallow in the company while those business units suffer. How can you preach greatness when weak employees take up seats. Often employees stay because people like them personally. Sometimes they are afraid to fire someone. Or [...]
Are rich people smarter? Not really. Often they are just richer. Money leads to more money, usually. So why is it that rich companies can’t always stay rich. Why is it that they often fall behind and become oh-so yesterday? Because they get fat and lazy and drunk on their own success. There are a [...]
I was at Home Depot today and had to check myself out. I paid with a credit card and had to know that pressing cancel would allow me to use my credit card and not cancel the entire transaction. How did I know this? Well it seems every stupid credit/debit card slider does pretty much [...]
I remember when I moved to Connecticut years ago I needed to get my glasses adjusted and to find an eye doctor. The most pressing issue was to get a pair of glasses adjusted because they were killing my ears. So I happened upon a quaint eye doctor’s office that sold glasses. This wasn’t a [...]
Four Michaels that made fortunes. Four Michaels that are completely ignorant about fans and marketing. Mike Tyson never realized that he had the world in the palm of his hand. All he had to do was focus on one thing–fighting. The minute he took his eye off the prize he went down in defeat. And [...]
