Browsing archives for August, 2008

How not to remember customers

blog,Uncategorized 4 August 2008 | 0 Comments

Today I received an email from Sony about buying a new Vaio computer. I bought one about 10 – 12 years ago when I was in college. Today Sony had a great pitch for me: “Be the best in class: Save on VAIO PC campus value packs.” There might be a deal in there somewhere–but [...]

Common sense escapes the simpliest business opportunites

blog,Uncategorized 2 August 2008 | 0 Comments

My wife was gone for a week which meant we weren’t going to drive into the city together. It was the perfect time to take the train and save myself about $70 in five days–great deal right? In fact it was a great deal–but not without frustration. Two out of five days I missed the [...]