Browsing archives for 'blog'

Freebies can be huge revenue sources

blog 14 December 2009 | 0 Comments

After looking around for books on analytics, I stumbled upon a book entitled “Behavioral Analytics for Dummies.” It’s an e-book by a company named Quantivo. I’m not endorsing the book, however I am endorsing the freebie idea of the book. The idea being, giving away some knowledge for free and make money in the end. [...]

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When a company pays its customers back

blog 8 December 2009 | 0 Comments

Amazon Web Services announced today they were reducing prices because they have become so successful. Doesn’t a company usually raise prices when a product becomes extremely successful? Not Amazon. What an amazing lesson that so many companies could learn.
Here is the email they sent out to AWS customers:
“As Amazon S3 has grown, so has [...]

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When a website is missing a key ingrediant

blog 6 December 2009 | 0 Comments

It’s often very easy to fix a simple problem on a website, but sometimes the fix is beyond the site’s team because they don’t use the site. Here is an example. I use Basecamp for project management. It’s a great tool. But it drives me crazy that there is no seeming sign-in entry point on [...]

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Where can I buy Oxyfresh?

blog 5 December 2009 | 0 Comments

That’s the exact question I tried to sort out. But when I went to their website that information was no where to be found. My only assumption is that they aren’t sold in stores. Even if you don’t sell a product in stores it would be nice to know. It’s in a companies best interest [...]

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Sell a cure, not a bandaid

blog 2 December 2009 | 0 Comments

I’ve had problems with my wrists for years. It’s not carpal tunnel, its an old kickboxing injury. If you don’t hit the heavy bag squarely you start to really injure your wrists by causing swelling in the tendons. Or worse, fracturing a bone.
For years doctors just gave me meds to either cope or get [...]

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There is a reason Target gets it right

blog 30 November 2009 | 0 Comments

What is the difference between Wal-Mart and Target? It’s the same difference between Home Depot and Lowes. One has style and the other is generic, boring and like a warehouse. The other has style and even when the prices are the same they have class.
My wife and I were looking for some Christmas lights. [...]

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A Dell of a lot of curiosity

blog 27 November 2009 | 0 Comments

I wonder how many people to go Dell and just test out configurations on computers to see the price. Certainly Dell has these numbers, but its really curious. It probably did that at least 20 times in the last few days. And as an online executive these sorts of statistics interesting me.
I also wonder [...]

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Why the NFL are morons

blog 26 November 2009 | 0 Comments

I’m not sure I totally believe that the NFL are morons; however, those nationally televised games on Thanksgiving sucked. They really sucked.
I’m tired of watching the horrible Lions lose again and again every Thanksgiving. Does anyone see them playing Sunday or Monday night? There is a reason. They suck. And Dallas against the Raiders? [...]

Black Friday deals and who gets it

blog 25 November 2009 | 0 Comments

Wal-Mart, Target, Best Buy and more companies got their Black Friday advertisements out early this year. Rather than waiting until we woke up Thursday morning they got smart and realized that these deals leak anyway–why not get out ahead of the leak.
It worked, people are talking about the deals. Amazon has been running specials [...]

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Why SEO is the most overrated part of internet marketing

blog 24 November 2009 | 0 Comments

Everyone is going on and on about SEO. Sure, search engine marketing is important but its far too overrated. SEO can drive traffic however it does nothing after the fact. SEO doesn’t move visitors through a site. SEO doesn’t convert customers. SEO is as much a buzzword as social media.
The most underrated piece, and [...]

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